LISTSERV Maestro, A Premier Subscriber Engagement Tool

As an email list communicator or email marketer in any organization today, having a top-notch feature set that helps you truly engage your subscribers with highly targeted, trackable opt-in email marketing messages and newsletters is essential.

LISTSERV Maestro brings together the original and gold standard email list technology – LISTSERV software – with the email marketing edge of advanced content, recipient, tracking and reporting add-ons offered by Maestro.

Benefits and Highlights

• You can easily create target groups and segment your subscriber lists
  Even if you're unfamiliar with SQL, you can implement accurate campaign targeting by making easy point-and-click or pull-down menu choices.
• You can access your external database
  With LISTSERV Maestro, you're able to connect to your Oracle, DB2, MS SQL Server and MySQL database, enabling you to harness the information from existing customer databases for your mailings.
• You can create professional HTML newsletters without coding
  The ready-to-use newsletter templates in LISTSERV Maestro make it easy. Just click on the placeholders to fill the predefined areas with your own text and images or create your own message templates from scratch.
• You can fully integrate with and track social media
  Automatically publishing links to your messages on Twitter and Facebook at the time of delivery is a breeze. You can also track how many of your recipients shared your message through their social networks.
• You can get an instant snapshot of your metrics
  The automatically generated pie charts give marketers an immediate overview of all key metrics. The first-week tracking history shows how subscribers reacted to the campaign right after delivery.
• You can create custom web-based tracking reports
  The web interface enables you to create a variety of tracking reports, including interactive drill-down charts, to analyze your success and adjust your campaigns to boost results.
• You and your team can collaborate seamlessly
  LISTSERV Maestro allows multiple people to work with a campaign at the same time through a team collaboration feature where you can formally delegate operational tasks among team members.
• You can enjoy the flexibility of multiple license sizes
  Licenses are available in a range of sizes depending on your needs, making LISTSERV Maestro ideal for small and large organizations alike. As your needs grow, upgrading to a larger license is always easy.

Pricing for Existing LISTSERV Customers

Current LISTSERV customers are eligible for new add-on pricing.

• Perpetual licenses start at $1,220.
• Annual licenses start at $470/year.

For perpetual licenses, technical support is included for the first year, after which it can be renewed on an annual basis. Annual licenses always include maintenance and support. Free access to new versions and bug fixes are included in the maintenance and support package.

L-Soft Sales sales@lsoft.com